Four New Platforms, One Unified Dashboard
Today we're thrilled to announce that Kaulby now monitors YouTube, G2, Yelp, and Amazon Reviews, bringing our total platform coverage to 16. This expansion means you can track what people are saying about your brand, your competitors, and your industry across the most important corners of the internet, all from a single dashboard.
Let's dive into what each new platform brings to the table and how you can start using expanded monitoring right away.
Why These Four Platforms Matter
When we decided which platforms to add next, we looked at where buying decisions actually happen. The answer was clear: video content and review platforms have become the primary research destinations for modern consumers and business buyers alike.
Consider the numbers:
- YouTube is the world's second-largest search engine, with billions of hours of product reviews, tutorials, and comparison videos watched every month
- G2 is the leading B2B software review platform, where over 80 million buyers research tools before purchasing
- Yelp processes over 200 million reviews and is a primary discovery platform for local businesses and services
- Amazon Reviews influence purchasing decisions for hundreds of millions of shoppers worldwide
If people are talking about your product (or your competitor's product) on these platforms, you need to know about it.
YouTube Monitoring: Tap Into Video Conversations
Video content is where some of the most influential product discussions happen. A single YouTube review from a popular creator can drive more awareness than months of traditional marketing. But tracking these mentions manually is nearly impossible.
With Kaulby's YouTube monitoring, you can now track:
- Video titles and descriptions that mention your keywords
- Comment threads where viewers discuss your brand or competitors
- Product review videos in your category
- Tutorial content that references your tools or industry
This is especially valuable for identifying influencer content you might want to amplify, negative reviews you should address, and competitor comparisons that present engagement opportunities.
YouTube Monitoring Use Cases
- A SaaS company discovers a YouTuber comparing their product unfavorably to a competitor. They reach out, offer a demo of new features, and the creator publishes an updated (positive) follow-up video.
- An e-commerce brand tracks their product name in YouTube comments and finds a common customer question. They create a FAQ page addressing it, reducing support tickets by 30%.
- A startup monitors competitor brand names on YouTube to identify creators open to reviewing alternative tools.
G2 Review Monitoring: Own the B2B Buyer Journey
For B2B companies, G2 is arguably the most important review platform. Buyers trust peer reviews more than marketing copy, and a strong (or weak) G2 presence directly impacts your pipeline.
Kaulby's G2 monitoring lets you track:
- New reviews of your product as they're published
- Competitor reviews that mention pain points your product solves
- Category discussions where buyers compare solutions
- Feature requests and complaints that inform your product roadmap
AI-powered sentiment analysis automatically categorizes G2 reviews by theme, so you can quickly identify whether new feedback is about pricing, features, support, or usability. Combined with competitor monitoring, this gives you a real-time view of how buyers perceive your competitive landscape.
Yelp Monitoring: Protect Your Local Reputation
If your business has a local presence (restaurants, retail, professional services, healthcare, or any brick-and-mortar operation), Yelp reviews can make or break your reputation. A single unanswered negative review can cost you dozens of potential customers.
With Yelp monitoring in Kaulby, you can:
- Get instant alerts when new reviews are posted about your business
- Track competitor locations to understand their customer sentiment
- Identify trends in customer feedback across multiple locations
- Respond quickly to negative reviews before they impact your rating
Speed of response matters enormously on review platforms. Businesses that respond to Yelp reviews within 24 hours see significantly higher customer satisfaction scores. Kaulby's alert system ensures you never miss a review, whether it's glowing or critical.
Amazon Reviews Monitoring: Track Product Perception at Scale
For e-commerce brands and product companies, Amazon reviews are the frontline of customer feedback. They reveal product quality issues, feature requests, competitive positioning, and buying motivations that no survey could capture.
Kaulby now monitors Amazon Reviews for:
- Your own product reviews across all Amazon marketplaces
- Competitor product reviews to identify their strengths and weaknesses
- Keyword mentions in reviews that signal emerging trends or problems
- Rating changes that might indicate quality issues or competitor moves
The AI analysis is particularly powerful here. Amazon reviews often contain detailed, specific feedback that reveals exactly why customers chose one product over another. Kaulby's sentiment analysis extracts these insights automatically, saving you hours of manual review reading.
The Full Platform Lineup
With these additions, Kaulby now covers 17 platforms across every major category:
- Community and Discussion: Reddit, Hacker News, Quora, Indie Hackers
- Developer Platforms: GitHub, Dev.to, Hashnode
- Product Discovery: Product Hunt, YouTube
- Business Reviews: G2, Trustpilot, Google Reviews
- Consumer Reviews: Yelp, Amazon Reviews, App Store, Play Store
No other community monitoring tool offers this breadth of coverage. Whether you're a B2B SaaS company, an e-commerce brand, a local business, or a mobile app developer, every platform where your customers talk is now covered.
Platform Availability by Plan
The new platforms are available based on your subscription tier:
- Free plan: Reddit monitoring (great for getting started)
- Pro plan: 9 platforms including YouTube, Trustpilot, and X (Twitter)
- Team plan: All 17 platforms including Yelp and Amazon Reviews
Check the pricing page for full details on what each plan includes.
How to Get Started
If you already have a Kaulby account, the new platforms are available immediately. Here's how to start monitoring them:
- Existing monitors: Edit any monitor and add the new platforms to your platform selection. Your keywords will automatically be tracked on the new platforms.
- New monitors: When creating a new monitor, you'll see YouTube, G2, Yelp, and Amazon Reviews in the platform picker.
- Results: New platform results appear in your unified feed alongside all your other mentions, with the same AI-powered sentiment analysis and categorization.
If you're new to Kaulby, create a free account and set up your first monitor in under two minutes. You'll start seeing results within your first scan cycle.
What's Coming Next
Seventeen platforms is a milestone, but we're not stopping here. We're continuously evaluating new platforms based on user feedback and market demand. If there's a platform you'd like to see Kaulby monitor, let us know through the feedback widget in your dashboard.
We're also investing in deeper platform-specific features. Think YouTube channel analytics, G2 category tracking, and Amazon ASIN-level monitoring. Our goal is to make Kaulby the most comprehensive social listening platform available, period.
Start monitoring YouTube, G2, Yelp, and Amazon Reviews today. Sign up free or upgrade your plan to access the full 17-platform monitoring suite. Your customers are talking. Now you can listen everywhere.